Google // MediaMonks

Client
MediaMonks

Project Duration
One Month

Services Provided
Agency Executive Producer
Localization Strategy

Brand:
Google UK

Assets
Demo Product Screen -3 chapters
Main Screen - 3 chapters

Location/Localization
UK Localization
Film Shot in London

SkipRope was hired to consult as agency and localization producer for a Google interactive installation project.

This unique project consisted of two films that ran concurrently in an interactive installation for Google Home within John Lewis in the UK. The main film is based on a family getting ready for their first day of school and the Demo film visually demostrates how Google supports their day through the range of Google Products. These two films were then programmed together with physical objects so that when an action was commanded in the film, the consumer experienced the action in reality, ie. Google turn on the fan, in the live installation a fan would turn on.

In addition to overseeing the production company , SkipRope worked directly with Google to identify screen replacement for Google Home Hub and the Google Pixel, including which screens would need to be localized, what parts of the screen would need localization and established a workflow with Google and MM Animation to create the screens.