Microsoft // Ready Hit Play // Be Fearless
Agency
Ready Hit Play
Project Duration
Two Months
Services Provided
Global Consultant, Global Production Services, Production Template
Brand:
Microsoft
Assets
Six bepoke films
Locations:
Berlin, Germany Richmond, VA
SkipRope worked with Ready Hit Play to produce branded content for Microsoft’s “Be Fearless” campaign which highlights security professionals as fearless heros working behind the scenes.
The campaign was shooting in two locations, but the films needed to have a similar style and tone, so we provided the agency and client with a playbook to to synchronize with other shoots to get the same look and feel to be edited together seamlessly in additional assets.
We provided local Director of Photography, fixer and all crew needs in both locations and provided detailed briefings to each team and complete production oversight from beginning to end.
View the individual films below :